Hello, my name is

Mihika Mahakal

Marketing Specialist

Mihika Mahakal portfolio picture
About me

I'm a passionate bilingual marketer with over 3 years' experience in winning over committed customers.

I attract potential customers to your website

With my extensive experience in growth marketing, I have developed a strong proficiency in understanding business requirements and staying up-to-date with the latest marketing trends. Having worked with businesses across various industries, you can trust me to meet your specific marketing needs.

With a proven track record of delivering multiple projects, I can offer valuable suggestions and work to achieve your marketing goals. My expertise covers various areas of marketing - including strategy development, SEO, PPC, landing pages, email marketing, content creation, social media marketing and market research.

The sectors I've worked for include cybersecurity, IT, healthcare and manufacturing, to name but a few. I'm a fast learner, so whatever your industry, rest assured I'll do my utmost to achieve your marketing goals - that's a promise.

What I do

I offer a range of services, including website design, audience targeting and meeting your specific needs. I'll guide you through the process to ensure your website meets your objectives.

Marketing strategy

A successful marketing strategy must meet the specific needs of both the company and the target audience. It's essential to understand the audience and use the appropriate marketing platform accordingly.

Website design (wordpress)

If you need an experienced WordPress developer to manage the research and development of your website, I'm here to help.

Paid advertising

A well-configured PPC campaign can effectively drive targeted traffic to your website. I have extensive experience in creating ads for different companies and target audiences, and can help you in this regard.

Search engine optimization

SEO improves website visibility on search engines using techniques such as keyword research, page speed optimization and aligning content with relevant keywords. I'm well-versed in everything it takes to improve your organic rankings.

Copywriting and content creation

Content plays a crucial role in how users and search engines interact with your website. I can provide a wide range of content formats, including blogs, infographics, newsletters, and more.

E-mail marketing

Email marketing has always proven to be a highly effective marketing strategy. I can help you create and set up automated emails, manage email lists, segment audiences and regions, and provide detailed reports for improvement.

Market research

Are you launching a new business or looking to expand into a new region or target audience? Market research can provide valuable information to help you understand the current market landscape and develop the most effective strategy for market penetration.

Logo and graphic design

A well-designed logo is essential for any company to differentiate itself and establish its brand identity. I offer professional logo design services, as well as graphic design services for website elements.

Translations

If you manage a business, it's often essential to provide content in both English and French. As a native English speaker with a French proficiency level of 8, I have extensive experience of working in bilingual environments. I offer translation services from English into French and from French into English.

Skills

Tools

WORDPRESS
95%
SEMRUSH
95%
Screaming Frog
90%
Hubspot
90%
Google Marketing Suite
90%
Canva
90%
Pardot
85%
Hootsuite
75%
AI tools
75%

My experience

Dec'22 - Present

EMC Canada (contract)

Marketing and Engagement Coordinator (bilingual)

As part of my responsibilities, I focused on carrying out research projects and developing strategies to penetrate the manufacturing sector in the Quebec market. I was also responsible for developing the French version of the website to meet the needs of Canada's French-speaking community.

Nov'21-Oct'22

Marketing coordinator (bilingual)

As part of my role, I was responsible for all in-house marketing projects, from search engine optimization to advertising campaigns, e-mail campaigns, content creation, website design (wordpress), translations and much more.

Aug'21-Present

SaaS Productions (Freelance – On call)

Digital marketing manager (French)

As a freelance marketer at SaaS Production, I've helped many clients with their various marketing requirements, including content creation, SEO audits, website design (wordpress), using artificial intelligence tools for various tasks and managing advertising campaigns.

Mar'21-Aug'21

Marketing intern

As part of a research team, I carried out a comprehensive analysis of our competitors as well as various events, webinars and sponsorship programs.

Portfolio

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